Having your own online home business that generates a second income
sounds like a great idea to a lot of people. But for many, online
business ideas only ever remain as ideas and never get any further.
After all, it can take a lot of work to put together your own product,
payment processors, delivery systems and sales pages.
The easy way to start an online business is to sell products or
services that have already been created and that have ready-made
resources and materials for you to use. Every time you make a sale, the
product owner pays you a commission. This business model, called
affiliate marketing, is how many successful internet entrepreneurs
started their own online home business. So how does it work?
Start An Online Business The Easy Way.
All
good affiliate programs have a wide range of resources to help you
start an online business and sell products online. This can include
banner advertisements, suggested keywords, a report to give away for
free, and pre-written articles, blog posts and email messages.
Your
first (and only) job is to get potential customers to click on your
affiliate link that will take them to the product sales page or,
preferably, to a squeeze page where you offer them a free report
(provided by the product owner) on the topic of your niche in exchange
for their name and email address. This ensures you'll be able to market
to them after the initial sale. If you just send traffic directly to the
sales page and they don't buy that product you have lost all contact
with that customer.
To get traffic to your squeeze page you can
use strategies such as pay per click advertising, written content on
article directories, classified advertisements, banner adverts, blog
posts and video marketing.
How To Do Online Business.
When
you start an online business, very few people will buy from you the
first time that they see your message, so you need to create a sales
funnel. A sales funnel is the process that starts from the time when
your potential customer clicks on your link to the time when they
actually buy.
Your sales funnel starts with you driving traffic to your squeeze
page using one of the strategies mentioned above. Your potential
customer lands on your squeeze page and enters their email address on
the page list to get the free report, that was provided by the product
owner. They receive the free report, followed by a sequence of emails
about the product, again written for you by the product owner. These
emails will all include a link to the product sales page. Once the
prospective customer has read all the benefits they will be more likely
click on the link in your email and buy the product from you.
That's
why the most important rule when you start an online business is to
develop a list of potential customers. It means that you can send
follow-up emails to your prospective customers about your services and
products at anytime, for free. To do this you will need an
autorepsonder. An autoresponder can obtain and organize your email list
of customers, something that is practically impossible to do manually with an online home business.
Source: Free Articles from ArticlesFactory.com
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