Skip to main content

What is Marketing Research ?

Market research is a technique to collect data from any aspect you want to know how to then interpret and use them. They serve the merchant or entrepreneur to make the right decisions and achieve customer satisfaction.

Research objectives can be divided into three:
1. Social objectives:

Meet customer needs, whether good or service required, the products or services meet the needs and desires that are required when used.

2. Economic objectives:

Determining economic success or failure can have a company when entering new markets or introducing new products or services and thus know more accurately the action to be taken.
Listen
Read phonetically

3. Administrative Objectives:

Help to grow your business through planning, organization and control of resources and areas that comprise it, to meet market needs in a timely manner.


The advantages of market research :

1. Provides information and facts stated in more precise terms, to help resolve, the greater the success, problems encountered in business.

2. Helping to find market size will be protected in the case of selling or introducing new products.

3. Serves to determine the type of product will be issued or sold, based on the requirements specified by the user during the investigation.

4. Determine the features that fulfill or to meet the company, such as taste, preferences, purchasing habits, income levels, and so on.

5. Helps to know how to change the taste and consumer preferences, so the company can react and adapt to them and not outside the market.


a)      
Labels:

Comments

Post a Comment

Popular posts from this blog

Three Ways to Make Money Online Without Spending a Dime

"You have to spend money to make money ," the old saying goes. In traditional businesses, that's true. You need stock to sell, tools to use, or money to advertise . However, it's possible to make money online without buying any stock and without spending money on tools you don't already have. All you need is a computer. 1. Get paid to blog. Viral marketing is the new hot trend, and blogging is the hottest trend out there. Hundreds of companies are willing to pay for a mention--good or bad, as long as your review is honest--on your blog . All you need is an active blog on a topic that fits their niche. If you don't already have a blog, get one for free from one of the dozens of free blogging sites, and start filling it up! When your blog is established, browse the "blogging for cash" sites until you find offers that suit you, and start earning while you blog. 2. Take surveys for pay. Marketers want your input, and they're willing to give y...
5 comments
Read more

Manage Your Bank Account With Ease And Convenience

Of late, online banking has increasingly gained popularity. Countless consumers have largely benefited from this real possibility to conduct all their banking transactions online, without having to stand in a queue at the bank . Even speaking to someone miles away has now become fairly easy and lightning fast. You can now run your day-to-day finances , and manage your bank account with ease and convenience, thanks to online banking. This method of banking gives you total control of your transactions. Convenience, ease, speed, and increased control are the benefits of online banking. This has resulted in more and more people now deciding to conduct their banking transactions online, rather than at a branch. Specifically speaking by bankruptcyinformations.com, the main reasons why people prefer online banking are the following:
8 comments
Read more

4 Ways Of Increasing Your Facebook Fans

Have you just started a new business and wondering how you are going to get a large number of Facebook fans? This is your article. There are many ways in which you can grow your Facebook fans. Have you just started a new business and wondering how you are going to get a large number of Facebook fans? This is your article. There are many ways in which you can grow your Facebook fans. The most effective ones include: Sharing videos Videos not only engage your followers but they are also easy to share. When people share your videos, there is a link to your Facebook page which people can click and find your site. To increase the number of people who share your video, you should create high quality and unique videos. The videos should also be educative. For example, if you sell wedding clothes, you can create videos that guide people on how to buy the right wedding dresses. Be consistent in your posts It's important to regularly update your profile to...
Post a Comment
Read more